Red Bull Jukebox returns to Nashville on Saturday, November 15, 2025, allowing fans to curate the show of their favorite country artists. Ahead of this live show at The Pinnacle, Ward Guenther, founder of Whiskey Jam, will be discussing topics such as the evolution of scouting talent, how things shifted pre/post pandemic, the role of digital platforms versus in-real-life discovery, and where the industry’s headed.

Additionally, the Red Bull Jukebox team will be gifting swag bags to each attendee, and by attending, you will have a chance to win a free pair of tickets to attend the Red Bull Jukebox event.