Wednesday, January 9th // 10-10:50am
Massey 100
Barry M. Massarsky, President, Massarsky Consulting
Since 1992, Massarsky Consulting has provided financial and strategic consulting to the music and motion picture industries.
As the former Senior Economist of ASCAP and now the President of Massarsky Consulting Inc, Mr. Massarsky has pioneered the field of music copyright economics serving revenue-related interests within the U.S. music industry, facilitating strategic opportunities for advancing royalty income, and inspiring new license regimes. He has cultivated and maintained clients whose businesses own or manage over 85% of owned song copyrights and over 90% of sound recordings in this country. In addition, his range of songwriter/composer clients covers the wide spectrum of the music industry and includes such writer luminaries as the Estate of George Gershwin, Paul Simon, Bob Dylan, Billy Joel, James Taylor, Garth Brooks, Lionel Ritchie, Guess Who and Green Day. Mr. Massarsky’s expertise ranges from music royalty valuation, to strategic and analytic counsel for significant collective rights and trade associations, to expert witness litigation in numerous copyright infringement cases, His experience also extends to the music production library marketplace where he has lead many performing rights initiatives on behalf of both its trade organization and individual market leaders.
Mr. Massarsky received an MBA from Cornell University and a Bachelor of Arts (cum laude) from Boston University. He has lectured extensively on music industry topics at educational institutions and industry seminars, is cited frequently in major news publications and industry journals, and is the author of “Operating Dynamics Behind ASCAP, BMI and SESAC, the Performing Rights Societies,” which appeared in the Journal of Interactive Multimedia Association in conjunction with the John F. Kennedy School of Government, Harvard University.